December 2016 Report

All meetings are held in the Oak room at the Falcon and will start at 7.30pm.

At the time of reading this you will be clearing away your Christmas decorations and your thoughts will be on plans for the coming year.
It was lovely to see the number of shops who joined in with the Christmas spirit and decorated their windows. I am told that there were 54 shops that joined in and for those who have not seen the winners certificates in the shop windows, below is the list of successful candidates:
1st (Gold Award) – Snuggs Coffee Bar
2nd (Silver Award) – A & E Pettifer
3rd (Bronze Award) – Rowlands Pharmacy
4th (Highly commended) – Sarah Thomas Florist and Tenovus
Chairman’s cup – Inn at Bromyard
Cup for established business contribution to the town – Food for All
Cup for best new business – Escape: Beauty in Bromyard
Cup for most money collected for the Christmas lights throughout the past 12 months – Falcon Hotel
Cup for most money collected over Christmas period – This will be decided in January
The switch on day collection made a whopping £695.62 for which we must extend our heartfelt thanks for all of you who put your hands in your pockets. It costs around £6,000 to put on this event every year and after the town council’s generous contribution, which pays for the insurances, all the rest is made up from contributions from the public via collections and donations.
We are very fortunate to have such a varied and interesting range of shops, the likes of which many towns much larger than Bromyard would love to see. For this we must be very grateful. However time marches on and we cannot afford to rest on our laurels. On line shopping and national shopping brands are all affecting the footfall in small towns. Last month we were fortunate to have a speaker talking about e-commerce and how their Hereford based business has encompassed this new way of shopping, that is not only growing their business, but increasing, substantially, the footfall in their Hereford shop.

I would guess that relatively few local people actually do the majority of their shopping in town because they believe that it is far more expensive than in the surrounding towns. What is being done to encourage these people to shop locally? At the moment very little. We at the Bromyard Chamber of Commerce & Industry would love to be able to address this situation, but unless we get more support from traders, we can do very little. The cost of membership is only £20.00 per year.

I mentioned in the December issue about the ‘Great British High Street’ competition and suggested that we should consider entering for 2017. To date I have received one reply and would love to hear from more of you. This would be a great opportunity for the town, but we do need more support from the traders. Please email to: or drop a message, addressed to the Chamber of Commerce, to the Falcon Hotel if you are interested.

We do have a similar situation concerning Facewatch, which seemed to be very well received, but only a few businesses have expressed interest in having this set up. Hereford, since setting up Facewatch, has seen a substantial drop in low level crime. If you are interested, can you please make contact to the addresses shown above. We would need at least 12 businesses to make it worthwhile.

Dates for your diary
February 1st 2017 – Waste management for businesses
April 5th 2017 – Running festivals – Pete Nozworthy from Nozstock

Chamber of Commerce website:

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